The way you plan your marketing can give you quality results or fail you terribly. Thus you should think of different options before you fall on the bests for your business. If you are considering a better way to advertise your business on YouTube you can think about using YouTube ads. The use of YouTube ads isn’t limited to any category of businesses since an established business that wants to boost their advertising and startups can comfortably use these ads for their campaigns. Nevertheless, there is a variety of options for YouTube advertising and this can challenge you when you are choosing the best option for you. Keep it here in case you want to find out how to advertise on YouTube.
One of the best YouTube advertising options is In-Stream Ads. In-Stream Ads is one of the most preferred YouTube ads and it shows up at any time different times when the main video is played. If you choose the type of YouTube advertising you will only be charged if a user views it to the end or for 30 seconds. Nevertheless, if the user isn’t interested in the ad s/he can skip it after 5 seconds. It’s challenging to make the user extend the 5 seconds mark when they have the skip button although you can learn how to advertise on YouTube here.
The second YouTube advertising tool is the non-Skippable In-Stream ads. thee advantage of using Non-skippable In-Stream ad is that the user cannot skip the ad until it’s finished. The ad should run before the video is played even if it can still be played and the middle or at the end of the video. The more the impressions generated by this ad the high the charges. When you have a budget for your advertising it will assist in strategizing on the appearance of your ad.
You also have an option for Bumper ads. This is just the same as Non-Skippable ads only that bumper ads run for 6seconds and they are played before the main video. Since the ad is short, many users can keep the message passed by the ad. These types of YouTube ads are the best because you spend less time making them and also you get the best results. There are other options like video discovery ads and champion Banner Ads and you can read on them on this page.